About Us

Welcome to UDSI, a heartfelt project built by two sisters, inspired by the traditions we were raised with and reimagined for the modern home.

Growing up, the scent of oud was woven into the fabric of our everyday life. It wasn’t just about fragrance, it was about family, hospitality, and the warmth of tradition. We watched our elders carefully light charcoal, place the oud, and let the smoke carry stories, blessings, and memories through the air. That ritual stayed with us, and it's what led us to create UDSI.

At UDSI, we’ve taken the rich heritage of Arabian incense culture and brought it into the present, blending authenticity with innovation. One of the ways we’ve done that is by designing a modern alternative to traditional oud burning. While charcoal remains a beautiful and ceremonial method, we also offer the option to burn bakhoor using a tea light candle, a cleaner and more accessible way to enjoy the fragrance, with less smoke and more ease.

Our products are made with love and intention. From hand-blended bakhoor crafted with natural oud, resins, and essential oils, to thoughtfully designed dual-purpose burners and precision tongs, we’ve created each item to help you experience oud the way we do - as a moment of calm, connection, and cultural pride.

This brand is more than just a business to us. It's a way of preserving and sharing the legacy of our roots, something we’re proud to pass on to you. Whether you’re new to bakhoor or continuing a family tradition of your own, UDSI is here to make that experience both meaningful and modern.

Thank you for being part of our journey and for welcoming our story into your space.

With love,

Yasmin & Amina.